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Media Relations, April 08, San Francisco

Nearly 500 PR professionals journeyed to San Francisco to hear over 100 of the world's top editors, masters of PR and media mavens reveal their scores of inside pitching insights, best practices, and new techniques. Keynotes include Charlie Rose & Robert Scoble.


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Title

Audio CD

MP3 Download

Video DVD

USB Stick

MR08-000

FULL SET SPECIAL- CD

Speakers: Includes all 44 sessions, one each per CD. Available as Mp3 downloads on CD.

Audio CDs: 44

$395.00

MR08-100

Welcome: "Why PR Needs A New Narrative" Fay Shapiro and

Speakers: KEYNOTE #1: "The Art of the Story: Finding the Heart of Drama" Charlie Rose, Howard Rubenstein

Audio CDs: 1

$15.00

$10.00

MR08-110

KEYNOTE #2: "The Future of PR: New Technologies Will Change the Way We Communicate"

Speakers: Duncan Wardle

Audio CDs: 1

$15.00

$12.00

MR08-1201

How to Make Your Corporate Blog Pay Off

Speakers: Tac Anderson, Jennifer Cisney, Robert Scoble

Audio CDs: 1

$15.00

$12.00

MR08-1202

Getting Personal: Telling Your Story in Social Media: Facebook, Linkedin and More

Speakers: Lee Aase, Chuck Hester, Valerie Jennings

Audio CDs: 1

$15.00

$12.00

MR08-1203

Best Practices of Highly Effective Corporate Spokespeople

Speakers: Staci Slaughter, Hani Durzy

Audio CDs: 1

$15.00

$12.00

MR08-1204

How PR Can Ignite Dynamic Product Launches

Speakers: Christopher Horner, Stacie Bright

Audio CDs: 1

$15.00

$12.00

MR08-1205

Meeting the Special Needs of Online Publications

Speakers: Michael Goodman, Jeanne Carstensen, Rafe Needleman, Stacey Delo

Audio CDs: 1

$15.00

$12.00

MR08-1300

LUNCHEON KEYNOTE #4: "Do it Wrong Quickly: What Corporations Need from PR in Today's Transforming Marketplace"- Mike Moran

Audio CDs: 1

$15.00

$12.00

MR08-1401

Using New Technology to Communicate Directly with Customers

Speakers: Mike Moran, Paula Berg

Audio CDs: 1

$15.00

$12.00

MR08-1402

Using Online Audio/ Video to Present Your Organization's Story

Speakers: Albert Maruggi, Stacie Bright, Greg Radner

Audio CDs: 1

$15.00

$12.00

MR08-1403

Establish Your CEO, or Company as an Industry Thought Leader

Speakers: Karen Kahn, Alison Wertheim

Audio CDs: 1

$15.00

$12.00

MR08-1404

Ten Seconds to Succeed or Die: Phone Pitches that Rivet Editors' Attention

Speakers: Michael Smart

Audio CDs: 1

$15.00

$12.00

MR08-1405

Riding the Airwaves: Pitching Top Broadcast Outlets

Speakers: Akilah Monifa, Richard Gonzalez, Sandra Thomas, Terry Conway

Audio CDs: 1

$15.00

$12.00

MR08-1501

How PR Can Get a Fair Share of the Budget in a Web 2.0 World

Speakers: Jodi Baumann, Dave Black

Audio CDs: 1

$15.00

$12.00

MR08-1502

The Changing Face of News-and PR Opportunities-in an Online Age

Speakers: Mark Manoff, Dave Remund, Doug Bailey

Audio CDs: 1

$15.00

$12.00

MR08-1504

Writing the Irresistible Pitch Letter

Speakers: Larry Meltzer, Ken O'Quinn

Audio CDs: 1

$15.00

$12.00

MR08-1505

Journalists Speak Out: How to Develop Long-Term Relationships with the Press

Speakers: Erika Brown, Wayne Cunningham, Steve Symanovich

Audio CDs: 1

$15.00

$12.00

MR08-1601

Secrets of Increasing Traffic to Your Corporate Website

Speakers: Brian Kaminski, Lee Oddin, David Hulme

Audio CDs: 1

$15.00

$12.00

MR08-1602

Making Complex Narratives Visual: Telling Your Story in Video

Speakers: Christine Deerin, Sheri Baer

Audio CDs: 1

$15.00

$12.00

MR08-1603

Measuring the Effects of Integrated Marketing Communications

Speakers: William J Comcowich, Sean D

Audio CDs: 1

$15.00

$12.00

MR08-1604

Long Live the Press Release: Powerful New Techniques Give It New Power

Speakers: Michael Pranikoff, Laura Sturaitis, Paolina Milana

Audio CDs: 1

$15.00

$12.00

MR08-1605

Working with the Major-League News Magazines

Speakers: Robert Hof, Fred Vogelstein, Quentin Hardy, Justin Ewers

Audio CDs: 1

$15.00

$12.00

MR08-200

KEYNOTE #3: "The Future of Social and Consumer-Generated Media"

Speakers: Robert Scoble

Audio CDs: 1

$15.00

$12.00

MR08-511

Influencing the New Influencers: Blogs, Podcasts, Online Video

Speakers: Paul Gillin

Audio CDs: 1

$15.00

$12.00

MR08-512

Teaching Your Execs to Love and Master the Press Interview

Speakers: Jon Greer

Audio CDs: 1

$15.00

$12.00

MR08-513

What Every CEO Wants to Know: What is the Value of Your Reputation?

Speakers: Mark Weiner

Audio CDs: 1

$15.00

$12.00

MR08-514

Measuring the ROI of Online Media: Blogs, Social Media and Buzz

Speakers: Katie Paine

Audio CDs: 1

$15.00

$12.00

MR08-515

Placing Stories in Top Technology Magazines

Speakers: Ed Albro, Natasha Nicholson, Jason Snyder, Sebastian Rupley

Audio CDs: 1

$15.00

$12.00

MR08-721

How PR Can Navigate Today's New Marketing Milieu

Speakers: Frank X, Shaw, Dr Georg Kolb

Audio CDs: 1

$15.00

$12.00

MR08-722

Telling Your Branding Story Through PR

Speakers: Alan Elias, Bill Kircos

Audio CDs: 1

$15.00

$12.00

MR08-723

Evergreen Magic-How to Make News When There's No News

Speakers: Sandra Fathi, Joanne Ritter

Audio CDs: 1

$15.00

$12.00

MR08-724

Radio Unbound: Supercharging Your Campaigns on AM, FM, XM

Speakers: Kevin Straley, Jared Sarbu, Richard Strauss

Audio CDs: 1

$15.00

$12.00

MR08-725

How to Get Featured in Leading Lifestyle Media

Speakers: Dale Conour, Bruce Kelley, Aaron Britt

Audio CDs: 1

$15.00

$12.00

MR08-831

How to Craft a Powerful, Cost-Effective Social Media Strategy

Speakers: Sally Falkow, Brian Solis

Audio CDs: 1

$15.00

$12.00

MR08-832

What Journalists Want from Your Corporate Website

Speakers: Ibrey Woodall, Chris Bechtel

Audio CDs: 1

$15.00

$12.00

MR08-833

Working with Law Firms During a Crisis to Win the War of Words

Speakers: Joe Carberry, Lori Teranishi, Sam Singer

Audio CDs: 1

$15.00

$12.00

MR08-834

Following the Conversation: How to Monitor Reputation in an Online World

Speakers: Emily Sobel, Rob Stokes

Audio CDs: 1

$15.00

$12.00

MR08-835

Leveraging Wires, Syndicates and News Services to Achieve Nationwide Coverage

Speakers: Lidia Wasowicz Pringle, Brooke Donald, Eric Auchard

Audio CDs: 1

$15.00

$12.00

MR08-941

Blogger Relations: Inside the Hearts and Minds of Top Online Pundits

Speakers: Tom Foremski, Craig Newmark, Jon Greer, Carolyn Pritchard

Audio CDs: 1

$15.00

$12.00

MR08-942

Turn Your Pitch into Story and Watch your Placements Soar

Speakers: Brad White, Corinne Kovalsky

Audio CDs: 1

$15.00

$12.00

MR08-943

Master Class: Guerrilla PR in a New Media World

Speakers: Jill Lublin

Audio CDs: 1

$15.00

$12.00

MR08-944

PR's Roll in Word of Mouth Marketing

Speakers: John Bell, Jim Nail, Gary Goldhammer

Audio CDs: 1

$15.00

$12.00

MR08-945

Inside the Newsroom: Pitching Daily Newpapers

Speakers: Jesse McKinley, Nancy Blair, Don Clark, David Satterfield

Audio CDs: 1

$15.00

$12.00



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